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Lopez Miras (PP): "We need a campaign to encourage people across the region to visit and shop in Lorca" (04/10/2012)

The People's Party deputy Lorca, Fernando Lopez Miras, Regional Assembly defended the need to launch an advertising campaign aimed at all municipalities in the region in order to attract consumers to help boost trade Lorca.

Miras Lopez recalled the good result for the recovery of Lorca are taking various initiatives undertaken by the regional government, the national chamber of commerce, and associations Ceclor merchants and restaurateurs, but said that once stabilized situation, it is now necessary to launch the second phase, the revitalization of this trade, fueled by an advertising campaign.

The development of this campaign should, in his view, highlight the benefits of Lorca town, its culture, its artistic and cultural heritage, its services and leisure, to engage the people of the region and its area of ​​influence, specifically in the area of ​​Almeria, Granada and North Valley Guadalentín same.

Miras Lopez used his speech to acknowledge the solidarity of all regions with Lorca, which, as pointed out "and in 2011 decided unanimously by the Domestic Trade Sector Conference cede 25 percent of aid granted in whole Lorca country for the rehabilitation and revitalization of trade, and this year have risen to 50 percent. "

He also stated that now "we need to maintain that solidarity between the citizens of our region and the neighboring communities to trade recovery and local economic activity is a reality as soon as possible."

The proposal brought to the Assembly by Deputy Lorca was approved unanimously by all political groups.

Source: PP Lorca

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