Portal de Lorca

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16,000 printed programs with adapted to this year's poster design will enhance the online information on events and schedules of Easter (12/03/2015)

Nearly 100 photographs illustrate this brochure, which publishes essential to enjoy 'A different passion' data, such as embroidery exhibitions, recommendations and suggestions.

The Councillor for Tourism of the City of Lorca, Francisco Montiel, presented the program design Lorca Easter 2015, which has been completely adapted to the selected poster for competition to promote this 'different passion' hand author same, Francisco Soriano.

Montiel explained that "this new brochure is now available from the Tourist Office and the offices of Cajamar, Program sponsor Easter last seven years and who, Councillor for Tourism would like to thank the trust and support in this medium information for so long. "

The mayor explained that "to support the information disseminated through internet, both municipal websites and social networks, and mobile application, have been printed in a lorquina printing, 16,000 units of the program" .

This booklet, a useful tool for Lorca and tourists, reports the programming of all events taking place from Friday March 26 with the Serenade to the Blessed Virgin of Sorrows to the Triduum in honor of Our Lord Jesus Risen day 6, 7 and 8 April including, of course, other important events and processions with all lorquinas brotherhoods as Holy Thursday with the procession of Forgiveness Step Morado and the Paso del Silencio Incarnate or the presiding Friday White Pass with its owner, the Blessed Virgin of Bitterness.

The contents provided by the fraternities and coordinated by the Department of Tourism, also incorporate much useful information as headquarters of the brotherhoods to see the exhibits of embroidery, recommendations and essential tips to enjoy our Easter, information on the Art of Embroidery Lorca and special activities Lorca Time Workshop.

Information on the timing of the Tourist Office and the act of collecting flags that so much attention to visitors and Lorca are also included.

Nearly 100 photographs illustrate this booklet along with precise and explanatory content of the acts that make up the Easter Lorquina thanks in large part to the cooperation of the brotherhoods.

QR Code for access to the program outlined in English and promotion

A new feature this year includes a QR code through which the on-line access to the program outlined in English will take place, intensifying the focus on internationalization of Holy Week Lorca

As for communication, have completed the actions carried out from January to the promotion and communication in the framework of the International Tourism Fair (FITUR), with insertion during February and March in the journal buckthorn of a report and advertising Semana Santa de Lorca.

This publication is distributed to all customers in their regional Iberia flights.

Have also been hired commercials both in the region and neighboring provinces starting this Saturday March 14th to the very Holy Monday to take last minute decisions about destinations in this holiday period.

Source: Ayuntamiento de Lorca

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